hiking shoehiking shoe

Fitz Roy Spring-Summer 2023

This season VEJA creates a shoe
designed for hiking: the Fitz Roy.
Fitz Roy is a tribute to the mountain range of the same name. Hikers from all over the world dream of climbing this emblematic Patagonian peak, located on the border of Argentina and Chile. First named by the Tehuelche Indians as “the smoking mountain”, two French mountaineers succeeded in climbing it for the first time in 1952.

Photographer : Pim Rinkes

Models: Théophile, Jordanne, Chloé, Jean, Marion & Ludovic.

Shoe FITZ ROY womanShoe FITZ ROY woman
Shoe FITZ ROY basalt blackShoe FITZ ROY basalt black

To design this shoe, VEJA has developed a brand new material called Trek-Shell. Its tightly woven structure is reminiscent of the Cordura material created in the 1930s, which was designed to be very durable. This technical fabric is also used for outdoor equipment such as backpacks or ski boots and gloves.

Treck Shell innovative materialsTreck Shell innovative materials
Shoe FITZ ROY Gravel PierreShoe FITZ ROY Gravel Pierre
The Fitz Roy is a technical hiking shoe with a solid and stable sole, thanks to multidirectional crampons and a Rock-Plate. Its Trek-Shell upper made of 100% recycled polyester is resistant and water-resistant: its tightly woven fabric is treated with a PFC-free durable water repellent.
This shoe, designed for mountain activities, can also be worn in a more urban setting thanks to its bold style and wide choice of colors.
VEJA soles made of Amazonian rubberVEJA soles made of Amazonian rubber
Shoe FITZ ROY gravel nauticoShoe FITZ ROY gravel nautico
VEJA FITZ ROY carried by 2 people in the mountainsVEJA FITZ ROY carried by 2 people in the mountains

For the launch of the VEJA hiking shoe, rather than hiring models for a photoshoot, we preferred to do it our way:
7 VEJA team members went to the Alps to test the pairs.

VEJA team hiking with FITZ ROY shoesVEJA team hiking with FITZ ROY shoes
FITZ ROY gravel ice shoeFITZ ROY gravel ice shoe
Team veja near a lakeTeam veja near a lake
The Fitz Roy is 43% biobased and recycled.
Made in Brazil.
Available in five colors on
Shoe FITZ ROY for menShoe FITZ ROY for men
Team member pitching a tentTeam member pitching a tent
FITZ ROY full black shoeFITZ ROY full black shoe
Person wearing FITZ ROY shoes in the mountainsPerson wearing FITZ ROY shoes in the mountains
Member of the VEJA team, smiling with FITZ ROY hiking shoes on his feet.Member of the VEJA team, smiling with FITZ ROY hiking shoes on his feet.